Over the past few weeks discussions have been taking place on our Marketing list regarding different ways to promote Perl. One idea we are running with is promoting Perl at technical conferences where the main focus isn't Perl.
Gabor has "announced":http://szabgab.com/blog/2009/12/1260171050.html that there will be a Perl booth at "FOSDEM":http://www.fosdem.org/2010/ in February next year. This is, hopefully, the first of many conferences that are targeted.
To help co-ordinate our efforts we have created an events mailing list.
To subscribe to the list please send a message to firstname.lastname@example.org .
Once you are registered you can send messages to email@example.com. The list also has a "public archive":http://firstname.lastname@example.org/.